Strategic Management and Competitive Advantage: Concepts 5e
Strategic Management and Competitive Advantage, 5e, is the first undergraduate textbook to introduce a theory-based, multi-chapter organizing framework to add additional structure to the field of strategic management. The authors have focused on presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.
| Book | |
|---|---|
| Author | Barney / Hesterly |
| Pages | 546 |
| Year | 2015 |
| ISBN | 9789332559400 |
| Publisher | Pearson |
| Language | English |
| Uncategorized | |
| Edition | 5/e |
| Weight | 760 g |
| Dimensions | 20.3 x 25.4 x 4.7 cm |
| Binding | Paperback |